A group of people standing in front of a blue wall

Case study

Retail

A speaker brand replaced looping product videos with visuals that react to whatever the shopper is playing.

80%

80%

80%

faster booth setup

120

120

120

stores live

3×

3×

3×

longer dwell time

Client

Arcline Audio

Industry

Retail

The brief

Arcline’s listening booths ran pre-rendered videos that had nothing to do with the music playing. Each store needed a technician to update them.

What changed

Kiosk mode runs Deep Current fullscreen from a small PC in the booth, listening to the demo speaker itself. The picture proves the range of the product in a way a chart never could.

Rolled out remotely

Scenes and palettes are pushed from one dashboard to all 120 stores, and each booth reports health back over OpenTelemetry.

“

Shoppers stopped reading spec cards. They turned the volume up and watched the bass move.

Shoppers stopped reading spec cards. They turned the volume up and watched the bass move.

Priya Raman, Retail Experience Lead, Arcline Audio

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