
Case study
Retail
A speaker brand replaced looping product videos with visuals that react to whatever the shopper is playing.
faster booth setup
stores live
longer dwell time
Client
Arcline Audio
Industry
Retail
The brief
Arcline’s listening booths ran pre-rendered videos that had nothing to do with the music playing. Each store needed a technician to update them.
What changed
Kiosk mode runs Deep Current fullscreen from a small PC in the booth, listening to the demo speaker itself. The picture proves the range of the product in a way a chart never could.
Rolled out remotely
Scenes and palettes are pushed from one dashboard to all 120 stores, and each booth reports health back over OpenTelemetry.
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Priya Raman, Retail Experience Lead, Arcline Audio